OUR STORY
Rhiannon Belcher - Founder
Rhiannon Belcher is the founder of New Lee Made, a partially handcrafted brand created alongside her grandmother. Named in honor of the strong women in her family who share the middle name "Lee," the shop blends heart, heritage, and handmade charm. By spotlighting her grandmother and father’s creative talents, Rhiannon brings new, trendy, and meaningful items to life. An accountant by day and small business owner by night, she’s a double threat in the business world, passionate about empowering women and inspiring others to chase their entrepreneurial dreams.
New Lee Made, LLC
New Lee Made is a grandmother-granddaughter-owned business that offers a wide variety of personalized stationary, home goods, jewelry, sewn items, clothes, and accessories. The target audience for New Lee Made includes young and older adult women. The business is built on faith, love, and creativity, with a focus on crafting and curating handmade creations designed with care. Our unique selling point lies in our deep bond, Christian faith-inspired creations, and the belief that everything we create should bring warmth, joy, and meaning.